Behavior Marketing
Profit First- Keep it Simple
Sometimes, I stock my fridge full of fresh fruit and veg. because in my mind, after work each day, I will magically turn into Ina Garten and make gourmet vegetarian meals that are delicious while keeping me slim. Most of the time, I get ghosted by pretend Ina. Those meals never make their way to…
Read MoreTrusting The Experts
Building and giving trust is not always easy, but there is a reason they are called experts! A couple of months ago I stepped onto my back deck, and my foot started to go through the boards. I immediately called for professional help. These guys are highly referred, and I’ve seen their work in action.…
Read MoreAre Background Videos Killing Your Website?
Background videos in a website header. Good idea? or Killer idea, in the worst possible way? Here’s some information to help you decide. The use of videos in the digital marketing industry isn’t a new thing. It only continues to evolve and become more popular, and with good reason. Statistics show that about 88 percent of…
Read MoreBack to Basics: Here’s why Marketing Fundamentals are Best Practice
Don’t Forget the Marketing Fundamentals: A Rookie Mistake Case Study Avoid my rookie mistakes by revisiting the marketing fundamentals. You know what I spend a LOT of time doing? Marketing for people like you. When it comes to my own stuff, my time is limited. So, sometimes I say, hey, is it good enough? Then let…
Read MoreThese Four Fascinating Behaviors Build Trust Faster with People and Yourself
The Behavior Tactics That Build Trust Faster Online – With Your Audience and Yourself. When someone comes to your website, you’ve got less than 5 seconds to identify that they have a problem and convince them you can solve it. A huge part of that is building trust and credibility as fast as possible. I’ve…
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