Customer Experience
Why Your StoryBrand Website Doesn’t Work – Traffic
“My StoryBrand website isn’t working!” I still have people reach out to me regularly to let me know they aren’t getting results from their new StoryBrand website. Or maybe they’re just looking at a newly built website, whether they’re using StoryBrand or not. And they want help troubleshooting the “problem.” If you’re like most business…
Read MoreWinter Action Tip #4 (Part 2): Pruning & Trimming
Time for pruning and trimming… Remember my pole saw from last week? Good thing I have power tools! I cut down the dead branches closest to my house a couple of weeks ago, just in time for the 2 tornado warnings last week. I didn’t actually see a cyclone, but the winds did get up…
Read MoreWinter Tip #3 – Building Connection
It is all about building connection! “um, I’m gonna need some context here…” That was a recent text from my brother-in-law. I sent my sister and brother-in-law a text last week. It was the code to unlock my phone. “in case I go missing,” my text read. Now my brother-in-law knows I have a true…
Read MoreTrusting The Experts
Building and giving trust is not always easy, but there is a reason they are called experts! A couple of months ago I stepped onto my back deck, and my foot started to go through the boards. I immediately called for professional help. These guys are highly referred, and I’ve seen their work in action.…
Read MoreAre Background Videos Killing Your Website?
Background videos in a website header. Good idea? or Killer idea, in the worst possible way? Here’s some information to help you decide. The use of videos in the digital marketing industry isn’t a new thing. It only continues to evolve and become more popular, and with good reason. Statistics show that about 88 percent of…
Read MoreBack to Basics: Here’s why Marketing Fundamentals are Best Practice
Don’t Forget the Marketing Fundamentals: A Rookie Mistake Case Study Avoid my rookie mistakes by revisiting the marketing fundamentals. You know what I spend a LOT of time doing? Marketing for people like you. When it comes to my own stuff, my time is limited. So, sometimes I say, hey, is it good enough? Then let…
Read MoreHow to Successfully Manage the Dip to Create a Delightful Customer Journey
Creating a delightful customer journey can feel impossible sometimes. But we can get closer to hitting that mark by learning from the learning community. Learning and the Customer Journey I’m learning that learning is hard! We recently launched a beta version of our website course. At the same time, I’ve joined a cohort of other…
Read MoreThe 5 Most Important Things You Need in a Web Hosting Provider
Website Tips from Creative Cat Last Saturday, Creative Cat shared the Top 5 Things You Need from a Web Hosting Provider. If you missed Creative Caturday, on our Instagram channel, don’t worry. We’ve put her list together for you here. #1 – Free web hosting When we tell people they should be getting free…
Read MoreAdding Video to Your Content Strategy
Including video in your marketing schedule is an easy way for potential clients to get to know who you are quickly and how you can help make their lives better. People do business with people, not companies. Types of video to include in your strategy: How-To Videos: Take viewers through the ins and outs of how…
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