Sales
Why I Still Use Hourly Pricing
Hourly pricing – very controversial I’ve done a lot of controversial things lately. Let me share some obvious examples. 1. It’s 90 degree weather again, and I refuse to admit it, so I’m in my normal Rocky training gear (aka – gray sweats). š„ 2. I took a ceiling fan out of my bedroom and…
Read MoreWhy I almost Quit Profit First
Doing Profit First Wrong First, a “doing it wrong” story. “stop. stop. stop. You’re going to take someone’s eye out. Besides, you’re saying it wrong. Itās Wingardium Levi-o-sa! not Levio-sah.” My niece and nephew are reading the Harry Potter books for the first time! š After they read a book, we watch the corresponding movie.…
Read MoreDelegate to Price for Profit
Here’s a story of my journey to pricing for profit…So, I bought a house this year. Yay! Profit First! š„³During the inspection, prior to the sale, this, that, and a few other things popped up on the inspection report.ā thisā thatā a few other thingsI sought advice and asked for repair estimates.I put a little…
Read MoreProfit First for Pricing – What’s Your Profit Margin Telling You?
Profit Margin Lies I Tell Myself Have you ever told yourself a big fat lie? Iām not talking about the one thatās consciousā¦the one you KNOW is a lie. āNo one saw it, so you did NOT gain weight during covid.ā šš āThe calories in THIS cupcake donāt count because theyāre on your birthday.ā …
Read MoreProfit First for Pricing – Your Early Warning Sign
Do you ever feel like you go 15 rounds in the ring with aĀ concept?!?!?? Pricing has been that thing for me. Iāve definitely felt like the Italian Stallion in the ring with Apollo Creed at the end of Rocky. Knocked down for the count. My internal monologue saying, “stay down” like Mickey in the coach’s…
Read MoreBack to Basics: Here’s why Marketing Fundamentals are Best Practice
Don’t Forget the Marketing Fundamentals: A Rookie Mistake Case Study Avoid my rookie mistakes by revisiting the marketing fundamentals. You know what I spend a LOT of time doing? Marketing for people like you. When it comes to my own stuff, my time is limited. So, sometimes I say,Ā hey, is it good enough? Then let…
Read MoreLesson in Sales: How to Win with a Strong Call to Action
A strong call to action can mean the difference between winning and losing the deal. And that’s just one part of a strong sales process. Take a look below for a story about one company who is serving more customers and closing more deals because they are getting their sales process right. And here’s a…
Read MoreEliminate Sticker Shock for the First Time and Close More Deals
Ready to close more business? I changed something recently in the way I talk about the results of our services, and I saw an immediate increase in the number of sales we closed. Now, donāt judge. When I tell you what I did, you might think this is obvious and wonder why I hadnāt been…
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