Profit First
Sexy, Sexy Profit Margin
I like money as much as the next gal. Especially when it allows me to build dreams and help other people. But I never would have described my business profit margin as sexy… Until I met Steve Bousquet. It was a group event. There were disco balls, a dance floor, and lots of mirrors. The…
Read MoreEmbracing Winter: The Season for Assessing and Planning
Let me tell you why winter is the perfect time for assessing your business and planning for the future… When I was younger, winter was my least favorite season. It was Bare. Boring. Sad. Lonely. Dark. Still. And cold. You might understand my disdain for the season since I’m a 7 on the enneagram (an…
Read MoreMarketing Budget Formula for Small Biz
I watched Maverick a few weeks ago. By the end of it I was convinced of two things. 1. I need Jennifer Connelly’s anti-aging routine. 2. Maverick is the ONLY guy who knows how to feel his way to the fastest flying times in the worst conditions. Everyone else has to see him do it…
Read MoreGetting The Right Marketing Message To Your People
Are you reaching the right people with your marketing message? Let me set the scene… You walk into a stuffy, overheated elevator in a bustling downtown building. Although there is another rider in the elevator, you push the button to the 14th floor and face forward minding your own business. As the elevator rises and…
Read MoreT & A – You Have Taxes, We Have Answers!
Need answers to your pressing tax questions? There’s something about taxes that make me feel like I want to be in the mob. Like when my tax advisor (aka – Profit First Professional) asks me how I want this or that related to taxes, I always think, “I don’t wanna know about it.” Truly,…
Read MoreStrategy or Revenue, Which Comes First?
Strategy, or revenue: that is the question! It’s Thanksgiving week. And one of my biggest challenges on Thanksgiving is deciding what to eat first. Because it’s ALL. 👏 SO. 👏 DELICIOUS! 👏 There’s not really any wrong choice. Because it’s all good. And that’s kind of where I land with the wisdom Mike Michalowicz shares…
Read MoreNiche Your Services to Grow
Niche your services to grow and watch the amazing opportunities that blossom! So, I bought this miter saw. Before I even bought my house, I bought a miter saw. I had no where to put it, so I sent it to my sister’s house. There was a TikTok about putting a wood frame around an…
Read MoreProfit First- Keep it Simple
Sometimes, I stock my fridge full of fresh fruit and veg. because in my mind, after work each day, I will magically turn into Ina Garten and make gourmet vegetarian meals that are delicious while keeping me slim. Most of the time, I get ghosted by pretend Ina. Those meals never make their way to…
Read MoreMy Objections to Profit First in my Marketing Business
Having objections to using Profit First? Believe it or not, so did I! I spent a week in October with a marketing mastermind group of extremely smart business owners. You might be wondering what world problems we solved. And the answer is, SIX is one of the most fun new shows on Broadway. Don’t…
Read MoreFind your Ginger Cookies with this Pumpkin Plan Bootcamp!
(Shhh! Space is limited, join the Pumpkin Plan Bootcamp for FREE! Find out how below 🔽) Ah, Fall… It’s my favorite time of year! And they don’t call it fall for nuthin’. I’m talking leaves…everywhere! 🍂 Like any self-respecting person with a 14 yr old nephew, I’m offering cash for raking. And when I say…
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